Cosmetic Trends for the Next Five Years

Last December, Nick Morante asked formulators of some 200 leading cosmetic brands where they believe the cosmetic industry is heading for the next 5 years. Here is what they said:

  • Natural ingredients will have a large impact.
  • Demand in developing countries will grow.
  • China, India, Asia and the Middle East come into prominence.
  • Growing consumer awareness, with more consumers reading ingredient labels and try to understand what is in their product. Consumers are researching ingredients. They communicate about it over the internet.
  • Advances in technology do not rate high with formulators. They may feel that not many new developments will appear over the next years.
  • Men’s cosmetics will not have much impact
  • Suncare and spa products will have some more importance.

In conclusion:

  • Natural ingredients, developing countries and consumer awareness are key indicators for growth of the cosmetics industry over the next 5 years.
  • Technology, demographics and men’s cosmetics will play a small role in the industry’s growth over the next 5 years.

Paul Penders Co, although not a huge international cosmetic company player, may seem on the right path because we use pure natural and certified organic ingredients. We are involved in emerging countries. We provide in depth product information; this is a strong wish of consumers today, they want adequate, honest ingredient information. In addition, we always try to explain clearly who we are and what motivates us in trying to be the very best company we can be; not trying to become the biggest company!
With the conclusion of this research, we feel confident that in the next 5 years the Paul Penders brand will continue to grow because we head in the right way according to the outcome. Hopefully we can make even more impact on consumers worldwide who look for…. well … The Real Thing! 🙂

Juniper & Yarrow 24 Hour / Moisturizer
For all skin types.
Good for tropical skin conditions.
(1.5 oz – 40 g).
A fast-absorbing moisturizer with organically grown juniper and yarrow. Designed for tropical skin conditions. Contains natural vitamins to keep skin smooth, supple and resilient. Can be used all day long. Suitable for all skin types especially for dry to oily skin. Includes LevensESSENTIE Gold® – a mixture of 22 certified organically grown herbs – a traditional formulation which is the pride of Paul Penders.
Aqua/Water, Cocos Nucifera (Coconut) Water, Aloe Barbadensis (Aloe Vera) Leaf Powder, Inulin Lauryl Carbamate, Sclerotium Gum, Titanium Dioxide, Bio-Marine Collagen 6, Ascorbic Acid, Isostearic Acid, Sorbic Acid, Lavandula Angustifolia(Lavender) Oil, Angelica Archangelica (Angelica) Extract, Arnica Montana (Arnica) Flower Extract, Calendula Officinalis (Calendula) Flower Extract, Matricaria Recutita (Chamomile) Flower Extract, Sambucus Nigra (Elderflower) Flower Extract, Zingiber Officinalis (Ginger) Root Extract, Panax Quinquefolium (Ginseng) Root Extract, Lonicera Japonica (Honeysuckle) Extract, Humulus Lupulus (Hops) Extract, Equisetum Hyemale (Horsetail) Extract, Juniperus Communis (Juniper) Fruit Extract, Lavandula Angustifolia (Lavender) Flower Extract, Melissa Officinalis (Lemon Balm) Leaf Extract, Urtica Dioica (Nettle) Extract, Centella Asiatica (Pennywort) Extract, Mentha Piperita (Peppermint) Leaf Extract, Rosemarinus Officinalis (Rosemary) Flower Extract, Salvia Officinalis (Sage) Extract, Hypericum Perforatum (St. John’s Wort) Extract, Curcuma Longa (Turmeric) Root Extract, Hamamelis Virginiana (Witch Hazel) Extract, Archillea Millefolium (Yarrow) Extract, Citrus Aurantium (Sweet Almond) Dulcis Peel Oil, Cananga Odorata (Ylang Ylang) Oil, Bisabolol, Hypericum Perforantum (St John’s Wort) Oil, Pelargonium Graveolens (Geranium) Flower Oil, Ananas Sativus (Pineapple) Fruit Extract, Carica Papaya (Papaya) Fruit Extract.

Cancer from Vitamin A in Your Sunscreen?

We like to let you decide whether you believe there is too much hype, self-interest, manipulation or scare tactics involved in cosmetics today? With also the organic certification confusion going on, we believe one must look carefully to all sides; not let fanatics getting their way but also not the giant cosmetic industry players who become more powerful these days and get themselves even involved in regulation matters as well. Let us know what you think?

Cancer from Vitamin A in Your Sunscreen?

The Environmental Working Group (EWG) in their annual sunscreen report states that retinyl palmitate (a form of vitamin A) in sunscreens is linked to skin cancer and tumor growth. The FDA was implicated that risks with retinyl palmitate and skin damage was something they were aware of yet failed to warn the public about.

Here some highlights you must know:

  • The safety and efficacy of registered sunscreen products have been tested by regulatory authorities throughout the world. There is also an extensive body of research supporting the safety and efficacy of sunscreen actives.
  • Daily use of sunscreen rated SPF 15 or greater is recommended by the FDA and the American Academy of Dermatology, the Skin Cancer Foundation and the U.S. Centers for Disease Control.
  • Sunscreens are regulated as over-the-counter (OTC) drugs and must undergo pre-market approval that involves rigorous scientific assessments according to FDA standards.

EWG’s sunscreen assertions

  • EWG’s statements against sunscreens are in conflict with scientific and FDA safety assessments of sunscreens. This includes scientific and regulatory bodies in Europe, Canada and several other countries.
  • According to the Personal Care Products Council, the EWG has its own method for calculating how much protection a sunscreen provides based on scientific methodology that has proven to be inaccurate and unreliable by sunscreen experts around the world.

Is vitamin A going to give you cancer?

  • Retinyl palmitate is approved by the FDA as a food additive, as an over-the-counter (OTC) drug and a prescription drug. To achieve premarket approval the FDA requires extensive and rigorous testing.
  • Retinyl palmitate has been shown to offer sun protection and is a potent antioxidant.
  • In vitro (test tube) research showed that pure vitamin A (retinol) has a mutagenic effect on cultured skin cells but the studies did not involve the use of a sunscreen.
  • Vitamin A is an antioxidant that breaks down in the presence of sunlight generating by-products that can potentially cause damage. This is how antioxidants work to protect your skin from the greater source of damage, which is sunlight—and it’s precisely why daily sunscreen use is essential!

Conflict of Interest?

The EWG recommends a very small percentage of sunscreens only available from links from their site.

Paul Penders Herbal Sunscreen SPF22 contains an organic herbal extract while sun protection comes from ethyl hexyl methoxycinnamat (occurring naturally in balsam and cinnamon leaves), titanium dioxide (naturally occurring mineral), vitamin E and vitamin A (retinyl palmitate).
Paul Penders Herbal Sunscreen SPF22 was thoroughly tested even by the Korean FDA and scientifically proven to provide safe broad spectrum protection from harmful sun rays.