The flora of Paul Penders – Today: Pegaga

This is the sixteenth part of our series where we take a look at all the 22 ingredients in Paul Penders’ patent pending LevensESSENTIE Gold® herbal extract which is a part of all Paul Penders products.

Pegaga (Centerela Asiatica) – also known as Indian Pennyworth – is a herb with antibacterial, anti-psoriatic and genuine wound-healing properties.

Known throughout Asia as “The Miracle Hero of the Rainforest”, pegaga is a member of the parsley family and grows wild alongside ordinary grass.

It is native to a large area, from Iran in west to the northern part of Australia in the east, including certain areas of East Africa and Madagascar.

About the size of a thumbnail, its clover-like leaves are inconspicuous, but this belies their true capabilities. When used topically or orally, pegaga leaves possess several qualities that cause a chain of beneficial effects in the body.

Pegaga is considered quite nutritious. It can be eaten raw or cooked. The taste is slightly bitter and leafy and the herb is often used in Asian cooking. In rice and curry dishes as finely chopped leaves, or as whole leaves in various salads. In most Asian countries pegaga is also used as an ingredient in herbal drinks, for example in India where it is a part of the summer drink “thandaayyee”

Pegaga has been used since ancient times, especially in the Ayurvedic medical system of India and in Chinese traditional medicine.

Traditionally, pegaga has been used for treating asthma, bronchitis, dysentery, gastric acid, kidney trouble, urethritis, as a blood purifier and as a cure for indestignation, nervousness and dysentery. Extracts of pegaga helps stimulating the blood flow and is a remedy for skin problems.

Furthermore, pegaga is believed to have a direct action on lowering the blood pressure and is often referred to as a rejuvenating medicament.


WHO logo

Pegaga is recommended by the World Health Organization (WHO) as one of the most important medical plant species to be conserved and cultivated.

Paul Penders use pegaga particularly in our Pegaga Scalp Cleanser to reduce dandruff, eczema and itching.

When applied to the skin in the form of cleanser, toner, moisturizer or other topical products, pegaga increases blood flow to the area, promoting cellular renewal and healing. This, in turn, results in fresher, healthier skin. Pegaga is also believed to help promote collagen production, leading to firmer and more toned skin.

Organic grown pegaga is, of course, a very important part of Paul Penders LevensESSENTIE Gold® herbal extract.

Related posts:
Patent Application on LevensESSENTIE Gold®
LevensESSENTIE Gold® Herbal Extract – All 22 Herbs in Details

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Brigitte Bardot… An Example of True Beauty

In Los Angeles, California, more than 10 years ago, we produced a 30-minute “infomercial” television show called “A Lifetime of Beauty.” It was aired in all the big cities of the U.S. including Boston, New York, Miami, Seattle, San Francisco and Houston. The show promoted the newest product which our company pioneered — the first natural AHA (alpha hydroxy acid) cosmetic product in the world.


    GlycoFruit was the first natural AHA on the market

The novelty was that these special products called “GlycoFruit” contained acids from the rhubarb plant that naturally sloughs-off old skin cells to reveal clear and fresh-looking skin. So how did it happen that this product became featured in a 30-minute television show?


    Street sign at the famous Hollywood Boulevard

GlycoFruit became a hit in a few stores in San Francisco and our best-selling product ever in the history of Paul Penders Co. It was also advertised in several natural lifestyle magazines around the country. The advertisements got the attention of a few Hollywood celebrities and soon their agencies started to contact us.
 
To make a long story short, soon afterwards Katja and I were invited to Hollywood to visit several movie stars wanting to discuss a business deal about this new GlycoFruit product. According to them, GlycoFruit would make for a perfect 30-minute infomercial product to be shown nationwide on television!
 
Dr. Joni Laughran while working in our company in California wrote a book for the show, also with the same name, “A Lifetime of Beauty.” The book was a give-away for people who called the Paul Penders Company enquiring about our newest beauty invention.
 
Honestly, Katja and I had a blast meeting these movie stars at their homes. I can say this was a very interesting tour, and we got to meet several popular stars over a few days.


    Meredith MacRae with her special friend Bob Hope

After meeting these celebrities and their Entertainment Lawyers, I finally signed contracts with 2 stars; the most important one was Meredith MacRae (May 30, 1944 – July 14, 2000), best known as Billie Jo on the TV sitcoms, Petticoat Junction and as Sally Ann in My Three Sons.
 
Several weeks after the signing ceremony, we started shooting in the studio of Jay Leno’s “Tonight Show.” It was a time of learning, fun and excitement. During the shooting days, got to know Meredith better. She turned out to be a charming, intelligent and very kind person with a healthy amount of humor!
 
Part of the filming for the show was in Hollywood and part at our company’s base in Petaluma in Northern California. Meredith, her agent and a crew of beauticians all flew out to Petaluma for the shoot at Paul Penders Company.
 
We had dinner with the group the night before filming and then became it apparent how much she looked like Catherine Deneuve, the beautiful and distinguished French movie star I admired so much as well. Probably too it was that which attracted Katja and me to Meredith in the first place.


    French movie star Catherine Deneuve

Since I am talking movie stars, there is another movie star I REALLY admire and have since a young age — Brigitte Bardot. I fell for her because of a few great movies with producer Roger Vadim, and later because she became a fierce fighter for animal rights.
 
To this day, Brigitte Bardot’s focus in life is to end the suffering of animals. A little while ago we wrote about the vote in Catalonia, Spain making bull fighting illegal this year. Let me mention that Brigitte Bardot’s latest fight is to stop the bull fighting in the South of France where it is still legally practiced.


    Brigitte Bardot still looks fabulously beautiful.

She was interviewed not long ago by “France Dimanche” and told the reporter, “My life would have been worthless if changes are not made to stop bullfights in France before I die. But I am like a pit bull; when I start biting, I don’t let go easily”.

      Thank you, Dame Bardot, for being a
      living example for me by helping
      to set the standards to stop
      cruelty to animals!