Paul Penders Products Re-Introduced in Holland at the LIBELLE SHOW

The most famous consumer show in Holland happened last week…. The Libelle Show is the biggest event in The Netherlands for women to get to know the hottest new products available at shopping malls and large cosmetic stores.

Although there was lots of rain the number of people attended was almost 10,000 at the first day only! This show lasted no less than 7 days from early morning till evening! So thousands of women have noticed the re-introduction of our products in the Netherlands…. It was great fun watching all women with shopping bags and goody bags passing by the Paul Penders booth… and to fill-up their bags with Paul Penders goodies as well!
The Libelle Show is famous in Europe to kick off a new brand; selling natural cosmetics with certified organic ingredients and a specific style and essential oil… and that are Paul Penders products of course!
Women we talked to where very interested in the story of the herbs, the certification for organic ingredients and the non animal testing.

We are very happy to see the interest of high quality. Lots of questions about the organic aspects, and the store locations. Considering that there was quite some competition of local Dutch cosmetic brands, with this in mind, our contacts were excellent.
At the show we sold the new Mini Sizes of Aloe & Lavender A.M. Moisturizer and Rosemary & Calendula Cleansing Milk as a special trial promotion pack. One lady even returned buying more products after she tested the Aloe & Lavender A.M. Moisturizer without having an allergic reaction, what she experiences with other brands. She was so happy to find out a new brand that suited her skin so very well. And of course, we were very happy too, to be able to provide her with our Paul Penders solution!!
Again, the fair lasted for 7 days with great and spontaneous interactions with the Dutch female consumers. It was a lot of fun, talking to these ladies and selling Paul Penders products!!!


ALL of us want to be good at our jobs, but how good do we really want to be?
Quite good.
Very good.
The best in our field.
Or the best in the world?

Talent helps, but it won’t take you as far as ambition.
Everybody wants to be good, but not many are prepared to make the sacrifices it takes to be great.
To many people, being nice in order to be liked is more important. There’s equal merit in that, but you must not confuse being good with being liked.
Most people are looking for a solution, a way to become good.
There is no instant solution, the only way to learn is through experience and mistakes.
You will become whoever you want to be.
It’s Not How Good You Are…. is a guide to making the most of yourself. Paul Arden was a top advertising executive and this little book offers insights into the value of being fired, and why it’s often better to be wrong than to be right, and more! 🙂 The book (ISBN 9780714843377) is for everyone who aspires to succeed in life! We bring from time to time one of the many short pieces of this GREAT work.